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Gut Week - love your gut
Posters, information booklets, stickers, guides, branding - Electrographica handles all creative output for the annual Gut Week events.
Supported by Yakult inconjunction with charity partners Core and the IBS network.
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 |  |  Charged to create an accessible and friendly world in which to place Gut Week. This illustration was developed that also enable prominent positioning of logos and the required large amount of text. |
 An alternate image was created for use during Summer promotions |  The basic concept go the 2015 poster was discussed on the phone and then rough scamps exchanged to agree in principle the direction the illustration would take. |  New character illustrations and art direction for the 2015 event. Everyday people getting on with life |
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